What is a Competitor Analysis?
Understanding what your competitors are up to online... allows us to identify what is required to surpass them.
A competitor analysis is an exhaustive examination of the online marketing efforts of your key competitors.
Understanding exactly what your competitors and others in your industry are doing online allows you to develop valuable strategies to ensure that your website and web marketing efforts outperform theirs.
What Works, What Doesn’t, & What’s Been Overlooked?
Our objective is to understand which techniques are working for your competitors, which are being overlooked, and which have been badly implemented.
This is an integral part of the process in creating an effective web marketing strategy for your business.
Without information on what your competitors are up to, their online strategies, conversion techniques and search engine optimization it’s very difficult to identify what is required to surpass them.
Epoch Avenue takes a methodical, step by step approach to our competitor analysis services.
Our online competitor analysis process includes the following steps:
- Define your industry, its nature and reach
- Identify your key competitors online
- Ascertain your target market and what they require
- Establish the factors that are essential to your online success
- Investigate each of your competitors and measure them against each of the establish success factors
- Learn their major strengths and weaknesses of your competitors
- Develop web marketing strategies that will allow you surpass your competitors online
Outperform Your Competitors Online
Our 18 years of experience in web design, web development and web marketing give us a unique perspective and ability to analyze your competitors online.
Epoch Avenue will identify how your business can outperform your competitors online with a comprehensive competitor analysis.